Molson Coors Beverage Company is donating 100,000 cans of fresh drinking water and $25,000 to the Boulder County Wildfire Fund to Colorado support relief efforts in the wake of the Marshall Fire, which some believe may be the most destructive wildfire on state record.
The Dec. 30 fire destroyed approximately 1,000 homes in Boulder County.
“We always want to lend a hand to those in need, and that’s especially true when disaster strikes one of our hometown communities,” said Michael Nordman, Senior Manager of Community Affairs for Molson Coors. “We have been proud to call Colorado our home for nearly 150 years, and this state is a huge part of our company’s identity. We just hope our donations can provide some sense of relief to those who are impacted.”
A press release from Molson Coors said the drinking water would ship from its Elkton, Virginia brewery to the Coors Distributing Company in Denver.
Molo and C.H. Robinson has donated transportation of the water.
Molson Coors launched its water donation program in 2017 in partnership with Broomfield-based Ball Corporation.
Together, the two corporations have committed to providing more than 2 million cans of drinking fresh water to help communities affected by disasters.
Graphic Packaging International provided the 12-pack cartons for the water.