Kaiser Permanente is partnering with the City of Lone Tree to inspire south suburban area residents to a healthier lifestyle.
Kaiser installed its 14th Weigh And Win kiosk in the state at the Lone Tree Recreation Center March 16.
Weigh And Win is a free, mostly online program that rewards participants for weight loss and maintaining healthy weight. It includes an online personal trainer, journal, progress report and tips and advice. Cash prizes are awarded based on quarterly weigh-ins at the kiosks.
More than half of Colorado’s residents are overweight, threatening the state’s coveted and long-held title of thinnest in the country. More than 20 percent of those overweight Coloradans are obese.
“In Colorado, overweight and obesity rates are growing faster than the national average,” said Weigh And Win program manager Katie Hamilton. “There is a need for accessible programming for individuals.”
The Lone Tree City Council agreed, designating $7,000 toward the program when Hamilton pitched the proposal to them early this year. Council member Susan Squyer said the philosophy dovetails with Lone Tree’s emphasis on a quality lifestyle.
“The council sees Weigh And Win’s focus on health and wellness as a complimentary component that will further help people reach their personal health goals,” Squyer said.
Cash awards are based on what Hamilton calls “weight improvement,” rather than “weight loss.” Those who lose 5 percent in a quarter are awarded $15, with the reward amount doubling with each additional 5 percent loss.
But it’s not just the dieters who are rewarded; those who maintain their healthier weight status also are eligible for cash awards. Monthly drawings for gift certificates also are part of the program.
Weigh And Win debuted in March 2011. In the program’s first year, Weigh And Win participants have lost a combined total of nearly 27,000 pounds.
Kaiser plans to install another 10 to 15 kiosks in Colorado soon. Centennial also has a kiosk in its Goodson Recreation Center.
The program is open to any Colorado resident over the age of 18. For more information or to enroll, visit weighandwin.com.