Winning Words

Take some steps for uncommon results

Column by Michael Norton
Posted

This is not a "hot off the press" news flash, but rather a simple yet powerful reminder: "Common sense is not always common practice." You have certainly heard this before, and I have absolutely heard it myself and even repeated it in classroom training, keynote speeches, and from time to time have shared it in this column over the past few years.

What I wanted to do in this column is take this principle to the next level. Recently I shared how important fundamentals are to success in both our personal and professional lives. However, now let's talk about not just common sense, but those lesser-known best practices that actually deliver uncommon results.

For a few of us, we are exactly where we want to be in life. We are settled, content, happy and may have no desire or need to look for anything that elevates or disrupts our splendid contentedness. Now for the rest of us who truly desire "uncommon results," we need to continue to follow the blocking and tackling fundamentals that have gotten us this far, but now we need to look beyond the basics and proven fundamentals and search out the advanced ideas and best practices to help propel us as we continue on the upward journey of our success.

So where do we go or how do we search for those best practices that can add value to our lives? Here are three ideas that have helped me over the years and that you may also find useful and help lead you to uncommon results.

1. Identify the person, group, or team that you believe excels in the area you are trying to advance in or improve. Upon connecting with them, invite them to coffee or arrange a call or meeting and just ask them what they have found to be the differentiators or best practices that have helped them to achieve uncommon results. You will be amazed to find out just how open and willing they will be to share their success story with you.

2. Get out of your comfort zone and try something new. Even as you are enjoying the benefits of your success or achievements, push yourself to try something new that will stretch you and push you to the next level.

3. Look for biographies, articles, stories, and case studies of people, companies, or groups that achieved greatness or exceeded expectations by doing something out of the norm or beyond common practices to realize uncommon results.

Again, if you are content and happy with where you are with the achievements of your goals and dreams, that is awesome. But if you have ever dreamed of going higher, further, or faster and truly desire more in the way of achieving uncommon results, apply all or at least one or two of the above best practices and see if you too can be one of those people whose achievements shout out "uncommon results."

Whether you are in the land of contentment or on the road to uncommon and better results, I would love to hear all about it at gotonorton@gmail.com. And as we appreciate where we are or pursue uncommon results, it really will be a better than good week.

Michael Norton is a resident of Highlands Ranch, the former president of the Zig Ziglar Corporation and the CEO/founder of www.candogo.com.