Home Depot gives back to pro-contractors
The Home Depot will celebrate contractors from all industries with a nationwide appreciation event Aug. 27 to Aug. 28. after Home Depot’s first-quarter earnings reported that in May 2013, professional contractors were spending more than customers who were not professional contractors.
The Home Depot store at 16900 W Colfax Ave. in Golden, along with 10 stores throughout Jeffco, will take part in the celebration, which will offer special deals on products and delivery, and the unveiling of a new phone app and loyalty rewards program designed specifically for professional contractors.
“It’s a pretty cool event,” said Kevin Scriboni, pro account representative for the Home Depot in Golden. “We want to give the contractors more than just products at great a price. It’s an event to give back to them.”
According to Scriboni, the Golden store is one of the chain’s highest-rated contractor stores, and one of the larger stores that pulls in more contractors because of its wide selection of products not found at other Home Depot stores. But Home Depot representatives want to do more than give back to contractors through product deals and a barbecue; they want to provide business tools to help make their pro-customers’ business more efficient.
This is where the Pro app and Pro Xtra rewards card come in. The Pro app will allow contractors to download the application on any mobile device, allowing them to build a materials list and place orders by selecting their closest Home Depot store. Orders are then prepared by store associates, and contractors only need to show up and show their electronic receipt.
“It’s really slick,” said Scriboni, who has been giving live demos for the past few weeks. “The app will help to keep contractors out of the stores and keep them on-site, which helps the contractor to save money and time.”
The Pro Xtra rewards card will give access to exclusive business tools, and a 10 percent discount on the first purchase when members apply.
“It’s what I’ve been asking for,” said Jason Jenkins, owner of Jenkins Construction in Pine. The bulk of his business, which Jenkins estimates at more than 100 projects a year, are construction projects located in Jeffco. He has been in business for almost 20 years and has about 30 men working for him. Jenkins said he hopes to make the most of the new app.
“It makes a big difference,” said Jenkins. “I’m looking forward to getting all the information.”
With summer being a busy time for contractors, Jenkins, along with many other contractors, may not be able to attend the appreciation event. But Scriboni and store associates will be waiting to show contractors the Pro app whenever they have time
“We can easily come to any contractor ... and continue to do live demos,” Scriboni said.
The appreciation event will be 7-11 a.m. For more information about the event or Home Depot’s Pro app and rewards program, contact Chris Giallanza at 678-733-0036 or via email email@example.com.