Winning Words

A new look at the newness factor


Don't you just love the feeling of receiving something new or experiencing something new? I sure do. And I am a traditionalist by nature, some may even say very set in my ways and in my thinking. And yet I still enjoy that feeling or sense of “newness.”
Whether it's a fresh coat of paint on or in the house, new hardwood floors or carpeting, the smell of a new car, the feeling of new furniture or a new mattress, or maybe a new home or place to live, there is just something fresh, clean, and exciting about “new.”
They even sell stuff that we can spray that fills our cars with that “new car” scent.
Maybe it's a new job or a new position. Maybe it's a new city or location. And maybe, just maybe, it's the sense of adventure that something or anything new creates in our hearts and minds.
The “newness” factor is cool for sure, but I also believe there is a lot to be said for just viewing some of what we already do, some of what we already have, and a little of who we are through a “new” lens.
You see “new” doesn't always have to be brand new, “new” can be perspective too. Our car with a fresh coat of clean and wax, windows cleaned and maybe even a little of that new car air freshener could bring back a little of that same excitement as when we first purchased the car.
If our jobs have become mundane or boring, you know the same-old, same-old, day in and day out, maybe it's because we stopped looking at the work we do with fresh eyes or inspired meaning. Sometimes the best “new” job is the job we already have, we just have to adjust our scope and look for the good, even look for opportunities to do something new that will make things better for ourselves, our associates, and even our clients.
Think about it, we can be in control of creating something new, viewing something new, and experiencing new things in our existing world without ever having to actually purchase something brand new.
Now don't get me wrong, I love a new car, I love new golf clubs and skis just as much as the next golf and ski enthusiast, however, what I really enjoy is having the ability to look at my existing situation and surroundings and finding ways to build “newness” into those areas that need a little freshening up or excitement.
Our homes, friends, cars, relationships, jobs, workout routines, and just about everything we have or do can be enhanced if we would just apply a little “newness” imagination and fresh coat of thinking to each and every situation.
How about you? Is there an area in your life that could benefit from a little bit of the “newness” factor? I would love to hear all about it at and when we look at every aspect of our lives through a “new” lens, it will be a better than good week.
Michael Norton is a resident of Highlands Ranch, the former President of the Zig Ziglar Corporation and the CEO/Founder of


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